Sports
licensing covers licensing of logos, symbols, names of varied sports
organizations and team players. These items are owned by sports institutions
which are known as licensors and they lease the rights to use their property to
licensees in return of royalty.
In the
US, the business is dominated by the four major sports leagues, National
Football League, Major League Baseball, National Basketball Association and
National Hockey League along with NASCAR. In terms of its segments, sports
apparel have the highest growth rate while among the sporting equipments,
videogames/software are expected to grow at a faster rate as compared to
sporting goods & toys and games.
The key factors driving the growth of market include rising sports market in North America, growing demand of sporting goods, accelerating economic growth, e-commerce penetration, rising popularity of sports leagues and rising participation in top sports.
The key factors driving the growth of market include rising sports market in North America, growing demand of sporting goods, accelerating economic growth, e-commerce penetration, rising popularity of sports leagues and rising participation in top sports.
Purchase a copy of Licensed Sports
Merchandise Market: Focus on North America visit @ http://www.orbisresearch.com/contact/purchase/229345 For more information contact sales@orbisresearch.com .
Some
notable trends of this industry include sports apparel to gain fame among all
product categories, growing demand of social media, increase in events &
hot markets, development in consumer electronics, expansion in new markets and
models, increasing fan engagement and growth of the female factor. However, the
expansion of the market is hindered by declining retail shelf space and
counterfeiting/duplicate products.
The
report “Licensed Sports Merchandise Market” provides an in-depth analysis of
the US and Canada market for licensed sports merchandise. The major trends,
growth drivers as well as issues being faced by the industry are being
presented in this report. The industry comprises few large players such as VF
Corporation, G III Appeal Group, Dick’s Sporting Goods Inc. and Fanatics Inc.
All these companies have been profiled in the present report highlighting their
key financials and business strategies for growth.
Browse Complete Report @ http://www.orbisresearch.com/reports/index/licensed-sports-merchandise-market-focus-on-north-america-2016-2020 .
Some points List Of Tables:
List of Charts
Flowchart to Demonstrate the Processes Involved In Licensing
Global Retail Sales of Licensed Merchandise by Value (2007-2015)
Global Retail Sales Forecast of Licensed Merchandise by Value (2016-2020)
Global Retail Sales of Licensed Merchandise by Region (2015)
Global Retail Sales of Licensed Merchandise by Product Category (2015)
Global Retail Sales of Licensed Merchandise by Property Type (2015)
The US & Canada Retail Sales of Licensed Merchandise by Value (2008-2015)
The US & Canada Retail Sales of Licensed Merchandise Forecast by Value (2016-2020)
The US & Canada Retail Sales of Licensed Merchandise by Product Category (2015)
The US & Canada Retail Sales of Licensed Merchandise by Property Type (2015)
The US & Canada Retail Sales of Licensed Merchandise by Distribution Channels (2015)
Retail Sales of Licensed Sports Merchandise in the US & Canada by Value (2007-2015)
Retail Sales Forecast of Licensed Sports Merchandise in the US & Canada by Value (2016-2020)
Retail Sales of Licensed Sports Merchandise in the US & Canada by Product Category (2015)
Retail Sales of Licensed Sports Merchandise in the US & Canada by League (2015)
Retail Sales of Licensed Sports Merchandise in the US& Canada by Distribution Channel (2015)
North America Sport Market (2011-2020)
Flowchart to Demonstrate the Processes Involved In Licensing
Global Retail Sales of Licensed Merchandise by Value (2007-2015)
Global Retail Sales Forecast of Licensed Merchandise by Value (2016-2020)
Global Retail Sales of Licensed Merchandise by Region (2015)
Global Retail Sales of Licensed Merchandise by Product Category (2015)
Global Retail Sales of Licensed Merchandise by Property Type (2015)
The US & Canada Retail Sales of Licensed Merchandise by Value (2008-2015)
The US & Canada Retail Sales of Licensed Merchandise Forecast by Value (2016-2020)
The US & Canada Retail Sales of Licensed Merchandise by Product Category (2015)
The US & Canada Retail Sales of Licensed Merchandise by Property Type (2015)
The US & Canada Retail Sales of Licensed Merchandise by Distribution Channels (2015)
Retail Sales of Licensed Sports Merchandise in the US & Canada by Value (2007-2015)
Retail Sales Forecast of Licensed Sports Merchandise in the US & Canada by Value (2016-2020)
Retail Sales of Licensed Sports Merchandise in the US & Canada by Product Category (2015)
Retail Sales of Licensed Sports Merchandise in the US & Canada by League (2015)
Retail Sales of Licensed Sports Merchandise in the US& Canada by Distribution Channel (2015)
North America Sport Market (2011-2020)
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